Recent social media posts
08/05/2026
🔥 REAL SMOKE. REAL FLAVOR. 🔥
From backyard beginnings to one of San Diego’s Top 5 BBQ spots, we’ve been serving up slow-smoked favorites since 2012.
Whether you’re feeding 15 or 500, we’ve got you covered with:
🔥 Food Truck
🔥 Catering by the Tray
🔥 Pop-Up Events
🔥 Corporate Lunches
🔥 Private Parties & Special Events
Every bite is made from scratch, smoked low, and served with pride.
📍Serving all of San Diego County
📞 442-777-3196
📧 [email protected]
🌐 www.UpInSmokeSanMarcos.com
Tag someone who owes you BBQ! 👇
CorporateCatering PartyCatering SmokedMeat Brisket PulledPork SanDiegoFood NorthCountySanDiego BBQLovers SupportLocal AwardWinningBBQ
06/29/2026
🎆 Find us at TWO amazing Fourth of July celebrations! 🇺🇸🍖
This July 4th, Up In Smoke BBQ is serving up your holiday favorites at both:
📍 Escondido Fourth of July Celebration at Grape Day Park
📍 Santee Salutes at Town Center Community Park East
Whether you’re spending the day in Escondido or celebrating in Santee, we’ve got you covered with our award-winning BBQ, loaded sandwiches, sliders, hot dogs, and yes… our famous Mac & Cheese will be on site! 🧀🔥
Bring your family, enjoy the live entertainment, stay for the fireworks, and make sure you come hungry!
We can’t wait to celebrate America’s birthday with all of you! ❤️🤍💙
11/03/2025
Hello friends, This is a hard update to share.
Our Escondido restaurant is now closed. This was not a decision we made. The business who holds the master lease for the building decided to change direction and expand into our space, and because of how everything happened, we had to close much faster than we ever wanted or expected.
Reopening on Grand Ave last year meant so much to us. We got to see familiar faces, meet new ones, and feel the love this community has always shown our family. We are grateful for every meal shared, every hug, every “we missed you,” and every bit of support you all gave us.
But Up In Smoke BBQ is not gone.
Not even close.
Our Food Truck, Pop-Ups, and Catering are still going strong, and we are updating our website with our full schedule so you’ll always know where to find us. And with the holidays coming up, we would be grateful to be part of your family gatherings, office parties, and celebrations.
We’re also working on adding family-style pick-up meals soon — smaller portions so you can bring dinner home without needing to order full catering trays. More info on that soon.
To everyone who has checked in, shared our posts, and encouraged us — thank you. Your support has carried us more than you know.
This is not the end. Just a new chapter.
We’ll see you in the community.
Just look for the smoke. ❤️
— Briana, CJ & Family
Up In Smoke BBQ
www.UpInSmokeSanMarcos.com
06/02/2025
🎉 We Made the Top 5! 🎉
We’re thrilled to announce that Up In Smoke BBQ has been named a Top 5 finalist in the 2025 San Diego Union-Tribune’s “San Diego’s Best” competition! As a small, family-run business with just one cozy location and a dedicated food truck, this recognition means the world to us.
Being nominated alongside some of San Diego’s most beloved BBQ spots is a true honor and a testament to the incredible support we’ve received from our community.
Voting has concluded, and we’re eagerly awaiting the announcement of the Top 3 winners at the Union-Tribune’s SD Best event on July 24. Regardless of the outcome, we’re filled with gratitude for the journey and for everyone who has cheered us on.
Thank you for being part of our story and helping us bring the smoke to San Diego!
04/27/2025
Graduation season is here and we’re booking up quick!
Nothing feeds a hungry crowd like slow-smoked BBQ — lock in your date before it’s gone!
We’ve got options for every size party:
• Catering by the Tray for easy, self-serve goodness
• Pop-Up Tent Service to bring the smoke and flavor to you
• Our Food Truck for that full-on BBQ experience
Whether you’re feeding 20 or 200, we’ll keep the good food (and the good times) rolling.
Contact us today to reserve your date:
Website: www.upinsmokesanmarcos.com
Email: [email protected]
Phone: (442) 777-3196
Don’t wait — your graduates (and their appetites) will thank you!
02/14/2025
🌞☔ The rain’s gone, the sun’s out, and our mac & cheese is bringing you all the liquid sunshine you need! 🧀✨
Golden, creamy, cheesy perfection—that’s what we’re serving up. Some call it liquid gold, but we just call it the best mac & cheese around. So, “don’t you want a little taste of the glory?!” 🔥
Stop dreaming and start eating—come on down to Up In Smoke BBQ and let the cheesy magic happen. We’re open until 7:30 PM tonight!
📍 138 W. Grand Avenue, Escondido, CA 92025
📞 442-777-3196
🚗💨 Can’t make it out here or don’t feel like dealing with the construction? No problem! You can still get your BBQ fix—order on DoorDash or Uber Eats and let the smoky goodness come to you!
02/07/2025
🏈🔥 LAST CALL FOR SUPER BOWL CATERING! 🔥🏈
Game day isn’t complete without some real BBQ, and we’ve still got you covered—but hurry! We’re filling up fast!
🚨 Ribs are SOLD OUT, but we still have:
✅ Smoked Pulled Pork
✅ Chicken Wings (Dry Rub, Buffalo, or BBQ)
✅ Smoked Beef Brisket (Chopped or Sliced)
✅ Brisket Burnt Ends
Make sure your Super Bowl spread is legendary—order now before it’s too late!
📍 Up In Smoke BBQ
📞 Call us at (442) 777-3196
📧 Email us at [email protected]
https://www.upinsmokesanmarcos.com/catering-menu
Have our delicious food wherever you want!! Catering menu including desserts for Up In Smoke BBQ in San Marcos. A family owned restaurant and catering business in southern California.
02/03/2025
🎥🔥 WARNING: This video may cause extreme hunger. Proceed with caution… or just head to Up In Smoke BBQ and handle it! 😋🍖
Yeah, there’s construction out front on Grand Ave, but don’t let that stop you from diving into our Stack of Meat Wishes—over a pound of smoky goodness piled on house-smoked chips, drenched in cheese, ranch, salsa, black beans, jalapeños, and all the love we can pack in. ❤️
Support local, eat well and keep Escondido delicious! 🚧➡️🍗
📍 Up In Smoke BBQ – Grand Ave, Escondido
🚗 Can’t make it in? We’re on DoorDash & Uber Eats!
Address
Escondido, CA
92025
To reach West San Marcos Boulevard in San Marcos, take the I-15 and exit at exit 14 for West San Marcos Boulevard. If you are traveling by public transport, you can take the Route 304 bus and get off at the West San Marcos Blvd & Knights Realm Ave stop. The restaurant is a short walk from there. If you are driving, there is ample parking available in the shopping center where the restaurant is located.
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What people say
American restaurants are known for their delicious and hearty meals, and Up In Smoke BBQ on West San Marcos Boulevard in San Marcos is no exception. This family-owned and operated restaurant and catering business offers slow-smoked beef brisket, ribs, and pulled pork that will leave your taste buds wanting more.
What sets Up In Smoke BBQ apart from other barbecue restaurants is their commitment to delivering exceptional barbecue experiences to their customers. They have been featured in several best places for barbecue guides, which reinforces their dedication to providing high-quality food.
Their recent social media posts show how much they value their customers' feedback and support. They are even asking for nominations for the Best of 2023 competition, which shows how much they care about being recognized as one of the best in their field.
On Memorial Day, they took the time to honor those who served our country and made the ultimate sacrifice for our freedom. This shows that they are not only passionate about serving great food but also about being a part of their community.
Overall, Up In Smoke BBQ is a must-visit American restaurant if you're looking for delicious barbecue dishes that are made with love and care.
