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Rubio's

Rubio's Rubio's Coastal Grill is a Mexican and seafood family-style restaurant that serves up Baja-inspired cuisine with a California coastal twist. Their award-winning Original Fish Tacos are just one of the menu highlights, alongside a range of chef-crafted tacos, burritos, bowls, and salads made to order with fresh, quality ingredients and responsibly sourced proteins. From handmade guacamole to signature salsas and sauces, everything on the menu at Rubio's is prepared daily in their kitchens using only the finest ingredients. For added convenience, guests can order ahead through their mobile app or online for express pickup and delivery options. Located on College Avenue, Rubio's is perfect for those seeking an authentic coastal dining experience.
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Recent social media posts

06/02/2026

BRB, playing this jingle on repeat🔁

05/29/2026

This is what your lunch sounds like now. 🥗Click here to order: rubios/com/order

Cinco de Mayo AND Taco Tuesday on the same day!? Count us in! 🌮Click here to order now: https://order.rubios.com/
05/05/2026

Cinco de Mayo AND Taco Tuesday on the same day!? Count us in! 🌮
Click here to order now: https://order.rubios.com/

04/30/2026

We're taking up your camera roll storage for a reason 🤳

04/29/2026

This is your sign to ~power~ up your beach day 😏

04/18/2026

The alphabet has spoken. Send this to someone who now owes you Rubio's.😌

Our NEW power bowls are here! 💪 Click the link to ~power~ up your lunch break today: www.rubios.com/order
04/16/2026

Our NEW power bowls are here! 💪 Click the link to ~power~ up your lunch break today: www.rubios.com/order

04/13/2026

Say hello to the $7+ Meal Menu 💥 Your wallet’s new BFF! Click here to order now: www.rubios.com/order

See you soon! - with love, Lotoya
04/10/2026

See you soon! - with love, Lotoya

THIS IS NOT A DRILL 🌯🚨National Burrito Day is here! Use code BURRITO today to grab a burrito + chips & salsa for $7.99 🤩...
04/02/2026

THIS IS NOT A DRILL 🌯🚨National Burrito Day is here! Use code BURRITO today to grab a burrito + chips & salsa for $7.99 🤩 Order now at: www.rubios.com/order/

Feeling extra? So are we 😏Now available: Add double protein to your Rubio’s favorites. Click here to see all of our Prot...
03/05/2026

Feeling extra? So are we 😏

Now available: Add double protein to your Rubio’s favorites. Click here to see all of our Protein Picks: https://order.rubios.com/location

Looking for the perfect excuse to load up on tacos, bowls, burritos & more? Enjoy 20% OFF your order of $30+ (up to $10 ...
02/18/2026

Looking for the perfect excuse to load up on tacos, bowls, burritos & more? Enjoy 20% OFF your order of $30+ (up to $10 off) with code FISH from 2/18-2/25. 🙌 Click here to order now: https://order.rubios.com/location

Coastal date idea:Step 1: Grab 2 entrées for $20 at Rubio's using code VDAY🧡Step 2: Find your nearest beach for a sunset...
02/13/2026

Coastal date idea:
Step 1: Grab 2 entrées for $20 at Rubio's using code VDAY🧡
Step 2: Find your nearest beach for a sunset picnic🏖️

Click here to order now: https://order.rubios.com/location

Score BOGO 50% off Bowls with code BOWLWK from 2/4–2/8. Whether you’re watching for the game or the guac, we’ve got you ...
02/05/2026

Score BOGO 50% off Bowls with code BOWLWK from 2/4–2/8. Whether you’re watching for the game or the guac, we’ve got you covered. 🏈🥑Click here to order now: https://order.rubios.com/location

It’s ~our~ holiday! 🌮 Celebrate National Fish Taco Day all weekend long with 99¢ Original Fish Tacos® for Rewards Member...
01/24/2026

It’s ~our~ holiday! 🌮 Celebrate National Fish Taco Day all weekend long with 99¢ Original Fish Tacos® for Rewards Members (with purchase). Not a member? Sign up now to get this offer: rubios.com/rewards/

For a limited time, we’re giving Reward's Members an extra $3 OFF any of our signature items that come with guacamole or...
01/09/2026

For a limited time, we’re giving Reward's Members an extra $3 OFF any of our signature items that come with guacamole or avocado included. 🥑 Not a member? Join now: https://rubios.com/rewards/

12/15/2025

Reminder to treat yourself this holiday season! Watch through to find out which gifts we are giving away for FREE this month (must be a Reward's member to participate). 🎁🌮

Our gift to you this holiday season. 🎁Rewards members get a FREE gift after every visit! Sign up for rewards now to star...
12/06/2025

Our gift to you this holiday season. 🎁Rewards members get a FREE gift after every visit!

Sign up for rewards now to start redeeming: https://ow.ly/w6vo50XErEI

Because nothing works up an appetite like holiday shopping 🛍️
11/28/2025

Because nothing works up an appetite like holiday shopping 🛍️

01/24/2021

Get ready to celebrate National Fish Taco Day with your favorite $6 Coastal Trio all day long on 1/24 and 1/25!

Want to add a plant-based recipe to your weekly routine? Try this taco recipe using Impossible™ meat, made from plants. ...
01/18/2021

Want to add a plant-based recipe to your weekly routine? Try this taco recipe using Impossible™ meat, made from plants. Grab the recipe on our blog at rubios.com.

The wait is almost over! Come in tomorrow to try our new Impossible™ menu items: The Impossible™ Taco Salad, California ...
01/05/2021

The wait is almost over! Come in tomorrow to try our new Impossible™ menu items: The Impossible™ Taco Salad, California Bowl, and Burrito Especial.

Address

3406 College Avenue Suite A
San Diego, CA
92115

Mexican Restaurant:
Located on College Avenue in San Diego, this restaurant is easily accessible by both public transport and car. If you're coming by public transport, take the Green Line trolley to the College Avenue Station and walk south along College Avenue until you reach the restaurant. If driving, take I-8 and exit at College Avenue. There is ample street parking available nearby.

Seafood Restaurant:
Also located on College Avenue in San Diego, this seafood restaurant can be accessed using public transport or car. For those taking public transit, take bus lines 15 or 955 to College Ave & El Cajon Blvd and walk south along College Avenue until you reach the restaurant. If driving, take I-8 and exit at College Avenue. There is a small parking lot available on site, as well as street parking nearby.

Family Style Restaurant:
This family style restaurant is situated on College Avenue in San Diego and can be reached by either public transport or car. Public transport users should take bus line 15 to the intersection of Montezuma Road & Collwood Boulevard, then walk west along Montezuma Road until you reach College Avenue, then turn right (north) and continue walking until you reach the restaurant. Drivers should take I-8 and exit at College Avenue. Street parking is available along with a small parking lot adjacent to the restaurant's building which fills up quickly during peak hours.

Opening Hours

Monday 10:30am - 9pm
Tuesday 10:30am - 9pm
Wednesday 10:30am - 9pm
Thursday 10:30am - 9pm
Friday 10:30am - 10pm
Saturday 10:30am - 9pm
Sunday 10:30am - 9pm

Telephone

+16195834969

Alerts

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What people say

Mexican restaurants are known for their bold and flavorful dishes, and Rubio's Coastal Grill on College Avenue in San Diego is no exception. This family-style restaurant offers a unique twist on traditional Mexican cuisine by infusing it with California coastal flavors. The menu features a variety of chef-crafted tacos, burritos, bowls, and salads made with fresh, quality ingredients and your choice of protein.

One of the standout dishes at Rubio's is their award-winning Original Fish Tacos. These tacos are made with responsibly sourced seafood and topped with handmade guacamole and signature salsas. But don't worry if seafood isn't your thing - Rubio's also offers all-natural chicken and USDA Choice steak as protein options.

What sets Rubio's apart from other Mexican restaurants is their commitment to using fresh ingredients. Their kitchens prepare handmade guacamole and "no-fried" pinto beans from scratch daily, ensuring that every dish is bursting with flavor.

Ordering from Rubio's is easy thanks to their mobile app and online ordering system. You can even opt for express pickup or delivery options for added convenience.

Overall, Rubio's Coastal Grill on College Avenue in San Diego is a must-visit for anyone looking for delicious Mexican cuisine with a fresh twist. With its commitment to quality ingredients and bold flavors, it's no wonder why this restaurant has become a local favorite.

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