Rubio's

Rubio's Rubio's Coastal Grill is a Mexican and seafood family style restaurant located on Broadway Street. They specialize in serving Baja-inspired, Mexican flavors with a lighter and fresher California coastal twist. Their menu features award-winning Original Fish Tacos, along with chef-crafted tacos, burritos, bowls, and salads all made to order with fresh quality ingredients and your choice of protein - responsibly sourced seafood or all-natural chicken or USDA Choice steak. Rubio's also prepares handmade guacamole and "no-fried" pinto beans from scratch daily along with a variety of fresh signature salsas and sauces. For maximum convenience, they offer mobile app orders for express pickup or delivery options.
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Recent social media posts

This is your sign to stop scrolling and go get Dad some Rubio's today! Purchase gift cards at https://rubios.com
06/21/2026

This is your sign to stop scrolling and go get Dad some Rubio's today! Purchase gift cards at https://rubios.com

🎉 It’s National Churro Day! Rewards members get a FREE churro today (no purchase necessary). Not a member yet? Join Rewa...
06/06/2026

🎉 It’s National Churro Day! Rewards members get a FREE churro today (no purchase necessary). Not a member yet? Join Rewards and treat yourself: https://rubios.com/rewards/

06/02/2026

BRB, playing this jingle on repeat🔁

05/29/2026

This is what your lunch sounds like now. 🥗Click here to order: rubios/com/order

Cinco de Mayo AND Taco Tuesday on the same day!? Count us in! 🌮Click here to order now: https://order.rubios.com/
05/05/2026

Cinco de Mayo AND Taco Tuesday on the same day!? Count us in! 🌮
Click here to order now: https://order.rubios.com/

04/30/2026

We're taking up your camera roll storage for a reason 🤳

04/29/2026

This is your sign to ~power~ up your beach day 😏

04/18/2026

The alphabet has spoken. Send this to someone who now owes you Rubio's.😌

01/24/2021

Get ready to celebrate National Fish Taco Day with your favorite $6 Coastal Trio all day long on 1/24 and 1/25!

Want to add a plant-based recipe to your weekly routine? Try this taco recipe using Impossible™ meat, made from plants. ...
01/18/2021

Want to add a plant-based recipe to your weekly routine? Try this taco recipe using Impossible™ meat, made from plants. Grab the recipe on our blog at rubios.com.

The wait is almost over! Come in tomorrow to try our new Impossible™ menu items: The Impossible™ Taco Salad, California ...
01/05/2021

The wait is almost over! Come in tomorrow to try our new Impossible™ menu items: The Impossible™ Taco Salad, California Bowl, and Burrito Especial.

09/27/2019

This location is temporarily closed. We hope to reopen soon. Our nearest restaurant is at 1016 Tierra Del Rey, Chula Vista.

Address

555 Broadway Street Suite 129
Chula Vista, CA
91910

To get to the restaurants on Broadway Street in Chula Vista, you can use public transportation by taking a bus or trolley that stops at the Broadway Street station. If you prefer to drive, there is parking available in nearby lots and streets, but be sure to check for any parking restrictions.

Opening Hours

Monday 10:30am - 9pm
Tuesday 10:30am - 9pm
Wednesday 10:30am - 9pm
Thursday 10:30am - 9pm
Friday 10:30am - 9pm
Saturday 10:30am - 9pm
Sunday 11am - 8pm

Telephone

+16194273811

Alerts

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What people say

Rubio's Coastal Grill on Broadway Street in Chula Vista is a must-visit family-style restaurant for seafood and Mexican food lovers. The menu features Baja-inspired, Mexican flavors with a lighter, fresher, California coastal twist. The award-winning Original Fish Tacos are a must-try, but the chef-crafted tacos, burritos, bowls, and salads are equally delicious. What sets Rubio's apart is their commitment to using fresh, quality ingredients and responsibly sourced seafood, all-natural chicken or USDA Choice steak.

The handmade guacamole and "no-fried" pinto beans are prepared from scratch daily in their kitchens along with a variety of fresh signature salsas and sauces. The restaurant offers express pickup and delivery options through their mobile app or online ordering system.

Rubio's Coastal Grill is perfect for families looking for a casual dining experience with great food. The atmosphere is relaxed and welcoming with friendly staff who provide excellent service. Whether you're craving fish tacos or something else from the menu, Rubio's Coastal Grill has something for everyone. So head over to Broadway Street in Chula Vista and indulge in some delicious Baja-inspired cuisine at Rubio's Coastal Grill!

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