Recent social media posts
06/04/2026
We are officially one week away from the kick-off of the biggest soccer tournament on the planet! The energy is building, and there’s no better place to experience the passion than right here at NOVO.
We’re kicking things off with a massive watch party for the opening match: Mexico 🇲🇽 vs. South Africa 🇿🇦!
Plus, we’ll be the ultimate hub for all the major matches of the tournament, including dedicated watch parties for:
🇺🇸 USA
🇧🇷 Brazil
🇲🇽 Meico
🇨🇴 Colombia
Bring your friends, wear your colors, and experience the beautiful game on the biggest stage. We’ve got the screens, the incredible atmosphere, and—most importantly—the ice-cold beer flowing all tournament long. 🍻🔥
⚠️ THE DETAILS:
❌ No reservations needed!
⏰ Arrive early! Seating is strictly first-come, first-served, and we expect a packed house.
Who are you rooting for? Drop your country’s flag in the comments! 👇
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06/02/2026
Got that 20/20 vision 🍺👓🍺
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05/28/2026
🏆 CHAMPIONS LEAGUE FINAL LIVE AT NOVO! 🏆
We’re opening our doors EARLY this Saturday at our Otay Ranch and Mission Valley locations so you don’t miss a single second of the epic showdown between Paris and Arsenal! ⚽️🔥
Grab your squad, get here early to snag the best seats, and pair one of the biggest matches of the year with your favorite Novo brews and eats. 🍻🍔
⏰ Doors open early this Saturday! 📍 Match kicks off at 9:00 am
Screening at NOVO ↓↓↓↓
📅 SATURDAY, MAY 30
⚽️ Arsenal vs PSG @ 9:00 am PST
📍 Otay Ranch and Mission Valley locations only
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05/28/2026
Your weekend soundtrack starts HERE 🎸🔥
Catch Los Ingratoz live TOMORROW night at Novo Imperial Beach for a high-energy evening of Latin rock, cold drinks, and nonstop good vibes at 6:30 PM 🌊🍻
Bring your people, hit the dance floor, and kick off the weekend beachside with music that keeps the night alive ⚡🎶
📍 NOVO Imperial Beach
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05/27/2026
Every fan has a style. What’s yours? Let us know below 👇
Join us at NOVO for COPA NOVA Fútbol Fest—where the world’s game meets the ultimate watch party energy. 🌎⚽️
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05/27/2026
🍻⚽️ COPA NOVO FÚTBOL FEST!!! ⚽️🍻
The ultimate summer soccer watch party is officially landing at Novo Brazil! If you caught the vibes with us during the 2022 Cup, you already know there is no better place to watch the beautiful game. 🏟️🍻
We’re screening ALL the major tournament matches this summer, featuring dedicated, high-energy watch parties for:
🇲🇽 Mexico | 🇺🇸 USA | 🇧🇷 Brazil | 🇨🇴 Colombia
Here is what’s waiting for you:
📺 Massive big screens
🎵 Live music & unbeatable atmosphere
🍺 Special tournament beers + craft drinks
🍔 The incredible Novo food you already love
Save the dates for your favorite teams, and meet us at NOVO! 🍻🔥
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05/26/2026
Wait… THIS is on happy hour? 🍔🔥
Let that sink in.
Because if this is what happy hour looks like…
imagine what the rest of the happy hour menu is doing. 👀
Everything is made to hit hard—flavor, freshness, and that “I need this again tomorrow” energy.
Mon–Fri | 12:00–5:30 PM | All San Diego locations
Mon–Thurs | 2:00–6:00 PM | San Antonio
Mon–Fri | 8:30 PM–Close (Late Happy Hour) | San Antonio
This is your sign to stop scrolling and start ordering. 🤤
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05/22/2026
We take ‘enjoy your meal’ very seriously here 😌🍻
Nothing pairs better with a refreshing Novo drink than live music, good vibes, and your favorite people 🎶✨ grab your friends & family and join us TONIGHT:
📍 NOVO Mission Valley
Raquel | 6PM–8PM
📍 NOVO Lane Avenue
Max | 7PM–9PM
📍 NOVO Imperial Beach
Kimba Light | 6:30PM–8:30PM
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05/22/2026
Family owned since 2014.
Proudly brewed in San Diego — committed to building deep roots for the long run.
No shortcuts. No brewing somewhere else and calling it “San Diego beer.”
This is our home. ❤️🍻
05/21/2026
Friday nights at Novo Brazil Brewing Company just got hotter 🔥🎶
Join us TOMORROW at our Imperial Beach location for an evening of live Latin music with Kimba Light bringing the rhythms of cumbia, salsa, and feel-good vibes from 6:30 PM–8:30 PM 💃🌴🍻
Grab your crew, sip on your favorite brews, and dance into the weekend with us by the beach 🌊
📍 NOVO Imperial Beach
⏰ 6:30 PM – 8:30 PM
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05/21/2026
Hands up if your plans tonight look like holding a giant handle of crisp, refreshing craft beer. 🙋♂️
Big games call for bigger pours. A tall mug of NOVO cold beer is all you need today to survive the Padres/Dodgers tension. 🍺🙌
Screening at NOVO ↓↓↓↓
📅 WEDNESDAY, MAY 20
⚾️ Padres vs Dodgers @ 5:40 pm PST
🏀 Spurs vs Thunder @ 5:30pm PST
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05/18/2026
The Padres vs. Dodgers series is finally here, and you already know who we’re rooting for! 👑⚾️
If you aren’t catching the action live at the park, the next best place to cheer on our boys is right here at NOVO. We’ve got the screens, the incredible food, and the absolute perfect game-day pour: our NOVA Sunset Slam kombucha. 🌅🍻
Grab your crew and let’s pack the house. Let’s get it, boys! 🤎💛
Screening at NOVO ↓↓↓↓
📅 MONDAY, MAY 18
⚾️ Padres vs Dodgers @ 6:40 pm PST
🏀 Spurs vs Thunder @ 5:30pm PST
📅 TUESDAY, MAY 19
⚾️ Padres vs Dodgers @ 6:40 pm PST
🏀 Knicks vs Cavaliers @ 5:00pm PST
📅 WEDNESDAY, MAY 20
⚾️ Padres vs Dodgers @ 5:40 pm PST
🏀 Spurs vs Thunder @ 5:30pm PST
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05/17/2026
Brunch mode 🔛
Serving brunch until 3 pm every Sunday at our Mission Valley and Imperial Beach locations. 📍
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05/15/2026
at NOVO IMPERIAL BEACH
TONIGHT🥳
6:30pm-8:30pm
😱🍻💃🕺🔥
05/15/2026
Steak and sports 🥩🔥
We’re taking "bar food" to a whole new level at NOVO. Dig into a massive 12 oz Grilled Ribeye served with asparagus and a baked potato, topped with a creamy, decadent Roquefort sauce and bacon. It’s the ultimate weekend reward for the ultimate sports fan.
Come hungry. Leave happy. 🏟️
Screening at NOVO ↓↓↓↓
📅 FRIDAY, MAY 15
⚾️ Astros vs Rangers @ 5:10 pm PST
🏀 Spurs vs Timberwolves @ 6:30pm PST
⚾️ Padres vs Mariners @ 6:40 pm PST
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05/13/2026
*queue the heartbreak* 😭💔
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05/10/2026
To the ones who inspire us every day... ❤️🍻
Happy Mother’s Day! We’re so excited to host you and your families today. If you’re looking for a breezy, beautiful spot to celebrate, our Mission Valley patio is the place to be. ☀️🌴
Join us for brunch—doors open at 10 am 🌷🍳
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05/09/2026
Beer, Boldness, and Back-to-Back Games‼️ 🍺⚾️🏀🥊⚽️
Don’t choose between the game and the grain. We’re airing the best of MLB, NBA, UFC, and MLS all in one spot. Our brewpubs are officially your sports headquarters for the night.
Screening at NOVO ↓↓↓↓
📅 SATURDAY, MAY 9
⚾️ Padres vs Cardinals @ 4:15 pm
🏀 Lakers vs Thunder @ 5:30pm
🥊 UFC 328 Starts @ 6:00pm
⚽️ SDFC vs Sounders @ 7:30 pm
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05/06/2026
Midweek MVP: The Snack Spread. 🏆
Looking for the perfect spot to catch the NBA Playoffs? We’ve got the vibes, the volume, and the cold beer you need to get through the week. Grab some appetizers to share (or keep for yourself—we don’t judge) and settle in for the game.
Screening at NOVO ↓↓↓↓
📅 WEDNESDAY, MAY 6
🏀 Knicks vs 76ers @ 4:00pm PST
🏀 Spurs vs Timberwolves @ 6:30pm PST
See you at tip-off! 🏀
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05/05/2026
CINCO DE MAYO = $5 BEERS. 🍺
The math is simple, and the beer is cold. We’re celebrating Cinco with $5 pints all day at every Novo location!
📍 Find your nearest Novo and come thirsty. Cheers! 🍻
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05/01/2026
Cinco de Mayo? More like Cinco de Drinko! 🍺🌮
Get ready to party! This Tuesday, May 5th, we’re serving up $5 pints across the board. Grab a cold beer or a refreshing kombucha and celebrate Cinco de Mayo the NOVO way.
🍺 $5 Pints
⏰ All Day Long
📍 All NOVO locations
Let’s get the fiesta started! 🎊
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04/28/2026
BEER is always the answer 🍻
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04/25/2026
The passion for Fútbol runs deep at NOVO. 🍺⚽️
We’re screening every match this season. Whether the team is playing at home or away, the screens are on, and the beer is cold. Grab your jersey, rally the crew, and catch every minute of the action with us!
Vamos, San Diego! 🏟️🔥
Screening at NOVO ↓↓↓↓
🗓 SATURDAY, APRIL 25
⚽️ San Diego FC vs Portland @ 6:30 pm PST
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04/24/2026
Which team are you rocking with this weekend? 🧢🏀
The energy is high, the TVs are huge, and the brews are cold. Grab your jersey and head down to Novo to watch the Celtics, Lakers, Spurs, and the rest of the league battle it out in the playoffs!! 🏀📺
Screening at NOVO ↓↓↓↓
📅 FRIDAY, APRIL 24
🏀 Celtics vs 76ers @ 4:00 pm PST
🏀 Lakers vs Rockets @ 5:00 pm PST
🏀 Spurs vs Trail Blazers @ 7:30 pm PST
📅 SATURDAY, APRIL 25
🏀 Thunder vs Suns @ 12:30 pm PST
🏀 Knicks vs Hawks @ 3:00 pm PST
🏀 Nuggets vs Timberwolves @ 5:30 pm PST
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04/22/2026
Bites, Steaks & Big Brews 🥩🍻
Why choose when you can have it all? Start with our Classic Brazilian Bites, level up to a flavorful, hand-cut steak, and keep the energy high with our massive signature mugs. 🇧🇷
It’s the perfect recipe for your next night out. The grills are hot and the beer is ice-cold—come get a taste of Brazil! ✨️
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01/21/2026
All the flavor. None of the fuzz. 🍻✨
https://Non-AlcoholicBeerReleaseParty.eventbrite.com
Our highly anticipated Non-Alcoholic beer lineup is officially hitting all taps and shelves on Thursday, January 22, and we’re celebrating the only way we know how — with a massive release party!
Meet the lineup:
🍺 Easy White – Crisp & refreshing
🥭 Mini Mango – Tropical vibes in every sip
🌴 Samba IPA – Bold hops, zero proof
Then join us Friday, January 23 for the ultimate NA celebration featuring:
🎧 Live DJs from 6–10 PM
🍺 FREE Non-Alcoholic beer samples from 4–8 PM
📍 Where: Every single one of our Novo Brazil locations
Whether you’re sober-curious, fully zero-proof, or just here for great beer and good vibes — this one’s for you. 🫶
Come sip, dance, and celebrate the future of flavor with us.
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Join us online to sip, chill, and celebrate the launch of Zero Proof's tasty non-alcoholic beers!
03/12/2025
☘️ The Ultimate St. Patrick's Celebration at all Novo locations! ☘️
https://www.eventbrite.com/manage/events/1236538332439/details
Lucky charms, music, special drinks and 🍻GREEN PINTS at $5! 🍻
Free admission
Fri, Mar 14 @6 pm - Novo Mission Valley & Lane Ave
Sat, Mar 15 @4 pm - Novo Otay Ranch
Sun, Mar 16 @4 pm - Novo Imperial Beach
10/03/2024
Get ready to have a spook-tacular time on October 25th at Novo Lane! This isn’t just any Halloween party—it’s an event you will talk about until next Halloween! 🎃💀👹🕷️🧙♀️ 🍫👻🍻
Get ready for a spooky good time at Novo Halloween Bash!
06/04/2024
🌟 Join us for the Enchanting “Magical Pop-Up and Sipping Market” at our Lane Avenue location! 🌟
Meet local artisans displaying their themed handcrafted wonders, and the aroma of gourmet treats filling the air!
🎨 From whimsical ceramics to intricate jewelry, each piece tells a story. Meet the makers, hear their inspirations, and take home a piece of magic.
So, mark your calendar, grab your favorite wand (or tote bag), and step into the Magical Pop-Up and Sipping Market! 🌈🌙✨
We will have door prizes for the first 60 adults in line at the start of the event enchanted ears or pins, free face painting, bouncy castle and more!
This is a free, fun event for the entire family. Shop from our incredible vendors with themed items while sipping on your favorite Novo brew!
📅 Date: June 8th
⏰ Time: 2:00 PM to 6:00 PM
📍 Location: Novo Brewing on Lane Avenue
Address
2015 Birch Road #1017
Chula Vista, CA
91915
**Travel Directions to Birch Road in Chula Vista**
**By Public Transport:**
1. **Bus:** Check local transit schedules for routes that service the area. The nearest bus stop may be within walking distance from your location. Look for routes that head towards Chula Vista and get off at the closest stop to Birch Road.
2. **Trolley:** If you are near a trolley station, take the Blue Line towards San Ysidro and transfer to a bus or rideshare service that can take you to Birch Road.
**By Car:**
1. **From Downtown San Diego:** Take I-5 South toward Chula Vista. Merge onto I-805 North and take exit 1B for East H Street. Continue on H Street until you reach Birch Road.
2. **From the East (El Cajon):** Take I-8 West, merge onto I-805 South, and then take exit 1B for East H Street. Follow H Street to Birch Road.
**Parking:**
There is typically street parking available along Birch Road, as well as nearby parking lots or garages depending on the time of day. Be sure to check for any parking restrictions or fees before leaving your vehicle.
Safe travels!
Opening Hours
| Monday |
12pm - 10pm |
| Tuesday |
12pm - 10pm |
| Wednesday |
12pm - 10pm |
| Thursday |
12pm - 11pm |
| Friday |
12pm - 12am |
| Saturday |
11:30am - 12am |
| Sunday |
11am - 8pm |
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What people say
Nestled on Birch Road in Chula Vista, NOVO Brazil Brewing CO. is a delightful destination for craft beer enthusiasts and food lovers alike. This vibrant brewery offers an impressive selection of unique and flavorful brews that showcase the artistry of brewing. Each sip reveals a commitment to quality and creativity, making it a must-visit for anyone looking to explore new tastes.
The atmosphere at NOVO is warm and inviting, perfect for gathering with friends or enjoying a casual meal. The menu features a variety of delicious dishes that pair wonderfully with their handcrafted beers, ensuring a satisfying dining experience. Whether you're in the mood for something hearty or light, there's something to please every palate.
With its dedication to exceptional flavors and a welcoming environment, NOVO Brazil Brewing CO. stands out as a premier spot in Chula Vista for both locals and visitors alike. Come experience the passion behind every pint!
